BernardoDesigns
Product Design and User Experience

Profile

I lead teams who build award-winning products that empower users, solve problems and leave positive brand impressions. 

 

The best products and features are grounded in great design. It's a purposely simple statement and my professional focus. Design is more than an aesthetic appeal to the eye – it's a bridge to the human psyche, touching on emotions and earning trust.

GOOD DESIGN WORKS, GREAT DESIGN HAS GESTALT.

I excel in highlighting problem areas and strategizing solutions. I am hands-on in crafting industry leading work. I never settle on trends and learn through constant observation. I view design as a puzzle in which I combine the right pieces to achieve a sum greater than it's parts. 

A CREATIVE APPROACH GROUNDED IN PRAGMATISM.

Experimenting is at the core of my process. I try things, tinker and get them just so. I'm a life-long learner, constantly seeking out problems to solve. In emerging markets, designers who think in systems and adapt quickly are the ones who stay relevant.